EST
Project Type
Design
Stage
Early
Deliverables
Brand Identity, Website, Digital Assets
Banzen is a cannabis dispensary built on the idea that cannabis can be premium, approachable, and rooted in community. Inspired by the role of a trail guide, Banzen acts as a specialist who help customers navigate with confidence. They partnered with us to build a brand and website that brought this perspective to life while setting them apart from competitors.
We developed an identity that balanced clean, modern design with natural, locally inspired cues, evoking the clarity and trust of a guide leading the way. That same sensibility extended into the website, where the experience was designed to feel clear, welcoming, and elevated. The result was a cohesive brand and digital presence that captured the spirit of Coldwater while positioning Banzen as a trusted guide and destination for cannabis.
Strengthened Local Relevance
Designed a brand identity that drew inspiration from Coldwater, Michigan, making the dispensary feel rooted in place and connected to its community.
Improved Digital Experience
Created a clear, intuitive website that made it easy for customers to explore products, order online, and understand Banzen’s offerings.
Elevated Brand Perception
Positioned Banzen as a premium, trustworthy dispensary through a cohesive identity and digital presence that stood apart from competitors.