Collaborating with Yura’s founders, we created a distinctive brand identity designed to disrupt the healthcare space. In an industry often dominated by sterile visuals, we sought to make Yura a warm, approachable presence that fosters clarity and trust, making it easier for users to connect with the product and its benefits.
To support Yura’s ambitious growth, we created a robust and adaptable design system. This included not only modular UI components and custom illustrations but also a dynamic visual language that scales seamlessly across digital and physical platforms. We designed an intuitive user interface for their core platform, focused on simplifying complex workflows, and developed a visually engaging marketing website that highlights the product’s value in a relatable and compelling way. This ecosystem empowers Yura to onboard clients effortlessly while fostering meaningful user interactions.